Do you want to make the most of your Open Studio event?
Come to this workshop to get ready and excited to host your next art event like opening your studio to the public or doing a holiday sale. You’ll learn how to get the word out over the months prior to your event so you’re ready for a great open studio or holiday sale!
You'll gain valuable insights and know-how that you can implement right away and throughout the year with all of your outreach efforts. No matter your reasons for your studio event; to sell work, share your art with designers, gallerists and collectors, or to have a party; this workshop will leave you feeling inspired and capable to tackle those non-art making tasks.
How to promote your art studio event
How to prepare for sales, even if you've never sold a piece
Props you need
Pricing - How to be more sure about the prices you put on your art
How to engage visitors, even if you’re an introvert
Three important activities to do after your studio event to make sure you get the most out of it
Success stories from Artists who’ve done it right that’ll spark your own great ideas
Outreach Calendar: A schedule for what to post and when
Social Media Copy Me File: Social Media posts that you can copy and paste to get people there.
FREE one-on-one business session to get clarity on one topic that’s been bugging you.
Inviting the public into your studio or your space at a festival can be a daunting task. In this workshop you’ll learn how to break down the prep process into easy, actionable steps that are doable, even for artists that are shy about sharing their work or overwhelmed by the thought of getting ready to show their art in such a personal way.
For the first time ever, we’re highlighting successes from Sac Open Studio artists to give you real-life examples of how you can make your next studio event even better.
Are you ready to leverage your next studio sale to get more eyes on your artwork, drive traffic to your website, and build your community of fans, supporters and peers, all while having a great time?
If yes, join us for this workshop to sharpen your plan and to say hello to fellow artists right here in your own community.
The workshop is great for returning Sac Open Studio artists who’d like to get inspired and have a refresher on what to do as well as artists who are opening their studios for the first time.
It’s also great for artists who want to better promote their upcoming art-based events.
Here are the details…
Create a Killer Art Sale: Event Marketing Made Easy
Wednesday, June 8, 6:00-8:00 PM
Verge Center for the Arts, Classroom
625 S St, Sacramento, CA 95811
We discounted the training to $45 if you’re not a participating Open Studio artist, or $35 if you’re a Verge member and not a participating Open Studio artist. …soooo worth it to up your game at your next art event.
This workshop is led by Sac Open Studios volunteer and artist, Kate Farrall who is a business coach for committed artists who want to earn money from their art. They've got a great body of work but feel frustrated that they aren't selling more and aren't sure what to do about it. She helps them grow their art business so they can earn an income from their creative endeavors. More about Kate's work as a business coach can be found on her website: www.katefarrallcoaching.com
Kate is also an artist who loves all things alternative photography. She has exhibited her work with the likes of Marco Breuer, Heather Ackroyd and Dan Harvey, Binh Danh and Ann Hamilton; and she holds a BA in Art History and BA in Photography from the University of Maryland Baltimore County; and a MFA in Photography from the California College of the Arts.
Questions? Contact Kate Farrall at firstname.lastname@example.org!